Author: Arleen Atienza

Arleen Atienza

I am a storyteller. Every business has a story to tell — and one of my greatest passions is to weave words to convey a brand’s ideas to its audience and create a significant impact.

Marketing your business can be challenging with the ever-changing digital landscape. Moreso when you’re in the restaurant industry, which is considered as one of the most difficult industries to get into not only with the resources needed, creating new dishes, and regulations, but in terms of competition as well. You have the big chain restaurants, classic neighborhood joints, and all the up-and-coming small and medium enterprises in the same culinary playing field. However, adopting the following marketing ideas can help you thrive in this competitive industry. Improve Your Social Media Presence Digital marketing somehow levels the playing field between the…

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Starting your own business, like anything that’s worth doing, will take a lot of time and effort. At the beginning of your journey as a business owner, you’ll be wearing lots of hats, and one of those is your Finance hat. It may be overwhelming at first, but getting a good handle on your finances is key to growing your business. To help you get started, here are some financial tips worth trying: 1. Maintain good business credit Having good business credit can be beneficial for your business in a number of ways. The most basic one is that a…

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4 Efficient Applications to Keep You Organized and Productive While Working Remotely: Remote work is now more popular than ever. Although the world is gradually opening up, the clamor for it is louder than ever. A large percentage of the workforce are now well-acquainted with the benefits of working away from their desks. There is the time saved from commuting, lower fuel and food costs, and decreases in absenteeism. A survey conducted by Slack shows that 72% of the respondents prefer a hybrid work environment. The challenge is how to improve productivity without the physical setup. Fortunately, technology keeps churning…

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